SIX LOGO BRANDING DESIGN TIPS

Logo design is just one small part of a complete branding, but it remains the central piece of most branding schemes. Before any new logo design project, thorough research is essential. Here are seven of our 6 top tips for designing a professional logo to help you improve your company branding.

 

HOW TO CREATE A FACEBOOK RETARGETING CAMPAIGN

Ever seen an ad in your Facebook feed from a recently visited site? Perhaps it was a pair of shoes you almost purchased, or a rental property you were previewing, or a hotel room you considered booking.

 

HOW TO CUSTOMISE YOUR CHRISTMAS CARDS

It’s that time of year again when everyone’s wrapping up their workload in time to unwrap their gifts. We like to sign off our year by creating our own Christmas cards and thought we’d share a bit of that process. Below you’ll find a few simple steps we followed to create our own personalised Christmas card.

 

SIX WAYS TO BEAT A CREATIVE BLOCK

Sometimes in design it’s the simplest things that can make all the difference, and sometimes it’s those very things we tend to overlook. Whether it’s due to inexperience, tight deadline stress or the ultimate evil – creative block – we all have our moments of wondering what’s wrong with this piece? For this reason we’ve compiled a list of simple things you can check and do to have your job meet a professional standard.

 

THE BENEFITS OF STOP MOTION ANIMATION

We were recently challenged with finding a way to market our print services. The twist was how to create something both engaging and informative in a digital age where print is often lost in the noise of motion graphics? We would have to find a way to utilise the assets of the digital world while presenting the illusion of the raw and tangible nature of print. The solution? Stop motion.

 

HOW TO DO HAND LETTERING

We live in an age where ideas are driven by technology, innovation, perfection and efficiency. An age where we communicatewith clean uniform fonts and colourful emojis. Any tangible form ofmessaging has lost the humanconnection in favour of pixel perfect text and simplistic aesthetics. With powerful programs, new skillsetsshaped by the digital age, high volume demand and design now more accessible than ever before, creating art by hand has quickly become a lost art. This has lead to a resurgence ofhand-crafted art like hand lettering.